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Everyone knows that your customers are
your most valuable asset. But how do
you build a relationship with them that
lasts and grows in value? We have
several tools that can help.
Newsletter Management System
Most marketers know newsletters
are cost-effective and
timely. Few know newsletters can be smart. Used correctly,
they can provide intelligence and knowledge about customers
and prospects. Lindsay Communications' Newsletter Management
System
- Increases customer satisfaction by giving readers
only the information they request
- Reduces the costs of newsletter creation by automating
the content
submittal process
- Increases intelligence about customer preference
through engagement tools
Customer relationship consulting and tools
Everyone hates spam, but communications
that help a customer
can increase loyalty. We can help you tell the difference.
We'll help you build a program through the customer lifecycle
that delivers information when it's most needed. These communications
can be
- Event-driven—after a customer registers on
your website
- Time-driven—such as OIMAlert™ when a warranty
is up or OIMCross-Sell™ that sells ink cartridges
2 months after the purchase of a printer or
- Process-driven—such as OIMSurvey™ to measure customer
satisfaction
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